Bam Margera made it to Brisbane yesterday for an in-store promotion. Although, he acted more like a rock star.... Well, isnt he?

Bam, who had only stepped off the plane a couple of hours beforehand, walked into City Beach in the Queen St Mall with a drink, of the top-shelf variety, mind you, in his hand and a broad smile on his face.

The queue of teens lined up to see the cable TV personality snaked through the store and at least 100m through the mall.

Extra security had to be rounded up to handle the gathering and also to answer the store's shoplifting alarms which rang like a government complaints hotline.

By Bam's side was his wife of eight months Missy, whom he met when they were in seventh grade and was part of their reality MTV show. "This is pretty amazing," said Missy as she panned the store. "I've had about 30 or 40 jobs in my life from waitressing to being a nanny, but now I mainly assist Bam." Well, that sound interesting... (Insert Borat Voice) NOT!